Mower Concept

The lawn mover project was carried out in cooperation with Sabo, a subsidiary firm of John Deere. Successors for the companies largest push mower line were developed and specified.


The project team consisted of Mechanical Engineers, Business Engineers and Industrial Designers. Parts of this venture were market research, brand analysis, material testing, mechanical and aesthetic concept development and virtual and partially real model making.

Many aspects of the mower were planned in great detail like a handle height adjustment that can be operated by Bowden cable.